Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Entrepreneurship

4 Methods to Increase Revenue

Believe it or not, there are only four ways to increase your revenue: Increase the number of customers. Increase the average transaction size. Increase...

For the love of God, please tell me what your company does

Do you know what this company does? Or this one? The New Normal More and more often, upon discovering a new company or product, when visiting their...

Product Page UX: All Products Need at Least One ‘In Scale’ Image (28% Get It Wrong)

Have you bought anything online only to realize on delivery that it was much smaller (or larger) than you expected? This is what today’s article...

Forget Everything You Know About Color Psychology and Read This Guide

There are thousands of infographics, images and guides explaining how different colors affect our emotions. Usually, these infographics look something like this: Red =...

Instantly Establish Credibility Online

When selling anything online people almost always prefer to buy from people and companies that they trust. In fact, many times people are willing to...

How to Get More Google Reviews using Neuroscience

Your business’s Google rating can make or break your business. Of all the business reputation indicators it’s the most visible – often displaying before...

Report: Inflow eCommerce Best-in-Class Research Study 2018

While I love details and the stories behind each business or website, I also like to see trends and the big picture. Today’s article will...

10 Elements of Your Mobile Checkout That Need Improvement

More than 50% of ecommerce traffic takes place on mobile. That’s great news unless you’re among the ecommerce brands struggling to get mobile users to...

Value Proposition: What is It, How It Works, And Why You Should Pay Attention to It

Done correctly, a value proposition can give your business a huge advantage over your competitors. Done wrong, you can fail to lift your business off...

Five ways ecommerce brands can build customer loyalty

What makes a customer come back for more? In today’s highly competitive ecommerce market, brand loyalty can be an elusive concept. From fast customer service...

We used these 3 copywriting principles on a home page. And doubled ecommerce revenue. (Case Study)

Take an ecommerce product’s homepage. Apply changes based on 3 copywriting principles. Run a test. Profit (to the tune of 108% lift in...

The Beginner’s Guide to Google Optimize

You haven’t started testing your site yet. But you want to. What do you do? You can try starting with a free but good enough...

Your frequently asked conversion optimization questions, answered!

Got a question about conversion optimization? Chances are, you’re not alone! So, here is a compilation of 30 of your top conversion optimization questions. From how...

Growing and Scaling a Successful eCommerce Business: The Ultimate Guide

Today I have something different for you. It’s not just an article. It’s almost like a book. An interesting, profitable book. If you have anything to...

7 gamification hacks to reduce refund requests

Most people (and articles, and courses) focus on getting customers. But what do you do to keep them, after you got them? Today’s article is...

Mobile Conversion: 3 Reasons Why Users Don’t Convert and How to Fix it

Imagine you’re the owner of a large retail store and seemingly overnight the world decides it wants to minimize… everything. So you fall in line...

Ecommerce Facebook Ads: $1,000,000 Ad Spend, 4X ROI (Hint: Puppies)

Spend $1 million in less than 30 days to generate a minimum of $4 million in sales?! That was the challenge given to the team...

The 7 Most Important SEO Ranking Factors in 2018

SEO changes all the time. Google makes hundreds of adjustments to their algorithm every year and understanding the most important ranking factors can represent the...

Creating A Sense Of Urgency For Higher Conversion Rates

By every indicator available, ecommerce is continuing to grow at an insane speed. Ecommerce is already totaling up to 5% of overall commerce, and...

Creating Awesome Email Receipts

Email receipts are usually one of the most often overlooked elements to optimize, or to work in your favor. They are often treated as an...

A 36-Point Checklist to Create The Best eCommerce Site

Each product is different and the answer to “How should I sell X online?” is always “It depends.” That’s the bad news. The good news is...