Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Revenue

5 Digital Marketing Trends That Will Give Your Business Life in 2018

It's the end of the year, so for about a month now you can expect to see "X things happened in 2017" summaries and...

Why Retention Is The Silent Killer

I've written about retention before. How it is The One Growth Metric that Moves Acquisition, Monetization, and Virality. In the same way, it can move...

Web Form Optimization: Use this 6-Step Process to Boost Conversions

Forms are like taxes. Nobody loves them. But they are also like taxes in that they are all around us. Schedule a meeting, book an Airbnb,...

Why online shoppers abandon their baskets and how to stop them

Basket abandonment remains a big challenge for ecommerce retailers, with the latest stats suggesting a global abandonment rate of 76.9%. Here are a few reasons...

Ecommerce Analytics Tracking: 69-Point Guide To Drive Performance

You can't improve what you don't measure. If you run an online shop, e-commerce analytics in Google Analytics is something that you definitely use. But...

11 Best Ways to Boost Ecommerce Sales Fast

Whether you’re a new business or have been in business for several years, getting more e-commerce sales is always a goal. Below is the list...

Salary Survey Results: Freelance copywriter income

Are you a copywriter? Do you want to be one? Do you hire copywriters? Then you'll love this. And it's all about the money. Everyone loves...

Why Grandfathering Your Pricing is Terrible for Your Business

This article will probably be interesting only if you deal with SaaS. First, what is grandfathering? It's when you introduce a new (higher) price for your...

The One Growth Metric that Moves Acquisition, Monetization, and Virality

It's critical, but it's not sexy. It's something everyone knows about, but few make it their focus or priority. It's retention. While everyone knows what it is,...

The 5 Key Measurements of Product Success

One of the most important questions entrepreneurs should ask themselves is whether customers love their product. Yet as founders begin to scale their businesses,...

US online sales to surpass in-store sales this holiday season: report

According to global consultancy Deloitte, for the first time this holiday shopping season, American shoppers will buy more online than they purchase offline. All told,...