Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Tool

The 35 Headline Formulas of John Caples

According to “The Father of Advertising,” David Ogilvy, the headline is responsible for 80% of success (of an article, an ad, or your homepage.) On...

F-Pattern: A Secret Weapon To Boost Website Conversions

F-pattern is one of the basic and fundamental patterns of how people see and read. If you use it right, it can help you...

59 words and phrases that convert (and how to use ’em)

Below you will find the list of words that are proven to convert, along with a few examples. Use it wisely. Think about these words...

Why Multi-Step Lead Forms Get up to 300% More Conversions

Multi-step forms perform better than single-page forms. Much better. Instead of this: You get this: Note the progress bar at the bottom. Why multi-step forms convert so well? It may...

54 CRO Research Tools With Insight To Win More Conversions

What’s the most important element in successful conversion optimization? Research. Yes, it’s not sexy. It’s not apparent, not even visible in the end product. But without it...

Does the Perfect Email Template Exist? We Used Data to Find Out.

Does the perfect email template exist? Best practices are good. But hard data is better. MailChimp has millions of customers sending billions of emails, and they...

Navigational Stress Tests: How to Increase Conversions With Three Simple Questions?

For the best user experience and visitor satisfaction, optimizing a webpage’s navigational capability is extremely important. To help quantitatively determine just how well a page...

Tools to use in your next UI, UX task

Some of my favorite tools, in no particular order, about typography, icons, photos, and colors. The building blocks to create the wireframes, designs, flows, anything...

Low Sales? Here’s How to Read Minds to Close More Deals

People either do what you want. Or they don’t. That doesn’t mean you can’t do anything about it, though. It doesn’t mean you can’t choreograph...

How To Build A Sales Funnel That Sells

You don’t try to get her (or him) in your bed on the first date. At least I hope you don’t. It’s not a...
zalando survey

6 ways to capture priceless customer insights with in-the-moment feedback

Understanding your customers better than they understand themselves - it’s not just optional, it’s imperative. Without this you’re going blind, shooting darts with your...

Life Beyond Email: Chatbot Marketing

Every marketing channel suffers from fatigue at one stage. Whether this is due to an increase of competition, rising costs of competing or hitting...
form conversion killers report

5 Form Conversion Killers That Are Costing You Leads

We spend a lot of time and money driving people to our landing pages and striving to provide the best possible experience for them. But...

WordPress SEO Checklist – 45 Tips to Increase Traffic by 571% in 13 Months

Some might lead you to believe “SEO is dead.” Far from it. It's more alive than ever. It's just harder because Google is smarter. In...
mobile conversions

The State of Mobile Conversions Report Is Here! How Do You Compare?

For the first time, mobile represents a more significant portion of digital advertising than desktop. With more global search users depending on mobile, optimizing content...

5 Digital Marketing Trends That Will Give Your Business Life in 2018

It's the end of the year, so for about a month now you can expect to see "X things happened in 2017" summaries and...

40 Instagram Marketing Tools To Grow Your Store Fast

Instagram marketing works. And if you're an e-commerce business, you almost certainly need to do it. To do it, you need a strategy. Today's article...

Using Feedback to Fuel a Better Customer Experience

Without customer feedback, you’re basically operating in the dark. As I have already mentioned numerous times, there's no real conversion optimization without research. Heck, I...

Ecommerce Analytics Tracking: 69-Point Guide To Drive Performance

You can't improve what you don't measure. If you run an online shop, e-commerce analytics in Google Analytics is something that you definitely use. But...

30 Unforgettable Landing Page Examples To Steal, Learn & Profit From

The landing page is probably one of the most important pages on your website. A slight change in your conversion rate could mean a world...

3 Ways to Use How-To Videos to Sell More

When you’re trying to grow your business, you need to seek out new, creative ways to get more sales. But finding these content outlets is...