Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Get one hand picked article about conversion optimization and growing your revenue, every day.

Curated and commented by a practitioner working with Fortune 500 companies and helping them grow.
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7 Netflix Docs That Fuel Creativity

Next time, when you feel the urge to watch Netflix, make it count. Watch something inspiring. Something that gets your creative engines running again. Here are...
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How to Improve SEO: 8 Tactics That Don’t Require New Content

Are your pages not ranking where you want them to be? Let’s fix that. SEO is a long‐term game. You need a solid strategy, the...
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Pricing Psychology: 7 Clever Tweaks To Make Customers Buy Again

Your price points and structures may be impacting purchase decisions more than you might think. If you’re struggling to gain customers and, more importantly,...
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Learn to Write Headlines That Get More Clicks [Plus FREE Swipe File Download]

Have you ever dealt with this? You have an impressive number of social media followers, but when it comes to shifting those people off of...
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11 Copywriting Book Recommendations

If anything in life can be close to magic, it’s great copywriting. I believe it is the most valuable skill you can possess. In...
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How to build a better product with UX writing

Clumsy is an excellent word to describe lots of interfaces. Clumsy because they make us feel awkward when we don’t know how to perform some...
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How to write a service page that converts

How do you write a persuasive service page in a  crowded, done-to-death niche? That’s the challenge Joel Klettke was tasked with when Ross Hudgens of Siege...
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3 significant, actionable insights learned from 7k+ forms

Paperform, an online form builder software, decided to do a deep dive into the thousands of landing pages that have been created on their...
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5 Reasons Your High CTR Ads Result In Low Conversion Rates

Let me tell you a marketer’s nightmare. You’d crafted a landing page, created an ad copy, selected high-volume keywords to bid on, and held...
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Integrate all order tracking info and events within the e-commerce site itself (56% don’t)

After completing an online order, many users are interested in following their order as it progresses through the various stages of order processing and...
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Real-life SaaS benchmarks

Founders constantly ask how other SaaS companies are doing. And it doesn’t matter that all the businesses are different, hardly any two are comparable, and...
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8 Tips to Make a Better Mobile Landing Page

The thing that will turn visitors into customers is a landing page. Landing pages can be very tricky since they’re a fusion of hard science,...
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Speak your customers’ language or don’t speak at all

If a potential customer doesn’t trust you or your company, they simply won’t buy from you. Trust is the foundation without which all the other...
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3 Super-Persuasive Emotions You Haven’t Used (To Influence Sales)

Even this title uses one of them! Read on to discover which potent emotional traits your business is overlooking — before keen competitors beat...
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How to Design Effective Facebook Ad Images

We all struggle to get a good conversion rate with Facebook Ads, sometimes. But then there are other times when you know that your product...
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Customer journey cheatsheet

Customer journey consists of 5 stages: Awareness Consideration Purchase Retention Advocacy And your offer should reflect that. If you blast the same offer to everyone, regardless of where they are...
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Churn rate benchmarks: How high is too high?

The eternal question: how much churn is too much? Each business is different and there’s never a single right answer but it never stops people...
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What Keeps Visitors from Converting on your Site?

Discover how to identify what keeps visitors from converting on your site. Five factors you MUST look into to improve online conversions right now. There’s...
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5 Critical Factors for Optimizing Luxury Ecommerce Sites

Selling high-end goods, services or experiences isn’t the same thing as selling the low and mid-tier alternatives. And in the 1990’s, Ford Motor Group learned...
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7 Proven Ways to Boost Your Mobile Conversion Rate (Without Hurting The User Experience)

Mobile is not the future. Mobile is now. Even more so for e-commerce. Mobile users are expected to make up almost 73% of total e-commerce sales...