Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Get one hand picked article about conversion optimization and growing your revenue, every day.

Curated and commented by a practitioner working with Fortune 500 companies and helping them grow.
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Not-so-obvious ways to find and learn from your customer feedback

What do people really think about your product or service? What’s their honest opinion, perspective, desire for how you might change things up in...
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These are the discounts that really work in abandoned cart emails

Seventy percent of online orders are abandoned. Finding ways to get them back to your site to complete their order is a pivotal part of...
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Why Sites in High-Growth Industries Have Terrible UX

If you generate a $200 million quarterly profit with an online product, your website’s user experience must be world class, right? Wrong. Last week ConversionXL...
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Optimization process – how it usually looks and how it should look instead

Design and optimization process usually looks like this: While all is fine and good at point 1, everything falls apart at point 2. It’s good to...
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Do Online Reviews Really Matter?

Do online reviews really matter, and do they make a difference to your business? The answer is yes, they absolutely do. With a few caveats. Consumers...
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How successful e-commerce sites adapt their product filters to reflect the users’ mental shopping...

Too much choice can overwhelm and discourage us. It’s human nature. It’s called a “paradox of choice”. We say we always want to have more choice...
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Format the ‘expiration date’ fields exactly the same as the physical credit card (90%...

A sad but true fact is that users struggle to input their credit card expiration date — a seemingly simple field to complete. In fact, users...
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Personalization features now available in Google Optimize

Now, in addition to running short-term website experiments with Optimize, you can create custom website experiences that deliver the right message to your customers—every time...
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When something “doesn’t feel right”

Do you know this kind of people? When something “doesn’t feel right” to them? A conversation with them would go something like this: – This page...
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2019 Is the Year of Page Speed. Are You Ready?

Page speed matters. A lot. We’ve been hearing it for years, though any one of us would be forgiven for letting it slide. But Google has...
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10 Tools to Monitor Your Competitors’ Growth and Hack Their Strategies

Your business doesn’t operate in a bubble. There are many outside factors that can determine whether or not your business will turn a profit...
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Why Most Redesigns Fail (and How to Make Sure Yours Doesn’t)

We’ve all heard the horror stories of beautiful (costly) redesigns, causing a whole lot of damage for businesses, yet companies still do them all...
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The 5 most common ecommerce mistakes to avoid

There are different types of common ecommerce mistakes you probably do. Today’s article will focus on five of them. Two common ecommerce mistakes about management and...
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Instagram Marketing Tips: How To Market Your Brand Using Instagram (2018)

Now that people have the chance to buy anything they want with just a few clicks, they feel another problem: isolation. It’s great to make...
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Product Content Is Overlooked in ‘Horizontal Tabs’ Layouts (Yet 28% of Sites Have This...

At first glance, “Horizontal Tabs” on Product Details Page (PDP) may appear to be an efficient way of grouping product page content. Indeed, by hiding...
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How To Write Better Headlines (Even If You’re A Complete Beginner)

Writing high-quality articles takes a ton of time, but sadly many high-quality articles won’t even get read. 8 out of 10 people will read headlines...
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Growth is not a strategy

Growth isn’t a strategy. It’s a result. You can’t just decide that your strategy is to grow. Especially dangerous if your strategy is to “grow...
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Use Exit Intent Popups to Boost Your Signups by 150% (In Just 15 Minutes)

Exit-intent popups get a lot of hate. People say they’re annoying and useless, and fail to re-engage visitors who decide to leave the site. But that’s...
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Why do people leave your website? The answer lies with your ‘Undecided Explorers’!

Do you obsess over the visitors who leave your website without buying? That’s a mistake. And here’s why. You should study those who did buy. Why study...
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Great Google Analytics Alerts: Less Time Panicking, More Time Solving Issues

Google Analytics is a fantastic tool. It’s also very complicated and has tons of features, reports, and data. Some extremely useful, some garbage. Wouldn’t it...