Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Monthly Archives: October 2018

Bad personalization is worse than no personalization

Don’t you hate it when you get emails starting with “Dear Radek”? (With your name instead of Radek, of course). I know I do. Even worse,...

How Hotjar measures and improves users’ experience year-round

When Hotjar launched, success was anything but guaranteed. They were completely unknown, didn’t have a cent of outside funding, and were facing some well-known...

7 lessons that will make you a better entrepreneur

Catchy (and a bit clickbaity) title but a lot of great content and lessons. Or at least food for thought. Below you’ll find a few...

4 Ways to Get Customers to Add More to their Shopping Carts

You've done the hard work. You have managed to get people to your ecommerce site. They are browsing, reading, deciding, even buying. What next? You could...

5 Hacks to Start a Conversation with an Influencer

If you’re not using influencer marketing in 2018, you’d better have a good reason. The recent stats showed that 92% of marketers who used influencer marketing...

9 Best Marketing Groups on Facebook (to Level Up Your Skills)

Facebook groups provide an excellent source of knowledge and practical advice for marketing professionals. But how many times have you joined a marketing‐related group,...

How to deal with cart abandonment: Inside the mind of a customer

Buyers abandon carts. It’s normal. In fact, about three of every four retail shoppers simply leave their items behind in their online cart. To understand...

How Poor Conversion Rates Cost Marketers Millions of Dollars

The title is a bit of an exaggeration but the points in the article are still valid and worth having a look at. What many...

Carousels on Mobile Devices

Quick summary: Carousels on touch screens are plagued by low discoverability and sequential access, and not all designs implement swipe as a carousel control. On...

15 Real-World Pop-Up Examples that will Change Your Mind About Them

Let’s be frank: a pop-up is a clutch way to hook qualified leads on a lead capture page. But, everyone hates pop-ups, right? Not exactly. Everyone...