Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Monthly Archives: January 2020

8 lessons learned from 10,000 hours spent obsessing over product

In his book, Outliers, Malcolm Gladwell makes the claim that it takes 10,000 hours to become an expert on something. And although...

10 best practices for a successful ecommerce homepage

Since the homepage is the first thing users see when they visit your site, it makes sense to concentrate on this element and to...

15 different A/B tests that can boost your lead generation conversions

Your site has to remain relevant and keep on generating leads. So, if you need some A/B test ideas, this article could be just...

Apocalyptic marketing predictions

It seems like every few years, marketing landscape faces some kind of an apocalypse: First, TV is declared dead. Bet on the web instead. Then retail....

20 questions to ask customers about your product

Creating a great product is a tough job. Working across multiple teams, constantly meeting with engineers and designers—leaving little time to talk with actual users. However,...

6 ways to set up funnels in Google Analytics

Analyzing the customer journey is pivotal to conversion optimization. But how do you track user journeys in a way that is digestible, visual, and...

5 marketing trends for 2020 by a grumpy martech CEO

The article by Andrus Purde, co-founder and CEO of Outfunnel, a marketing automation tool. Why does the grumpiness matter when speaking about marketing trends? Because...

How to use Facebook’s Dynamic Ads for quality blog traffic

You went to a lot of effort to design your blog and write each blog post, but how much time have you put into...

Mobile e-commerce: Deemphasize ‘Install app’ ads or avoid them entirely

“Install App” ads — which ask mobile website users to install the site’s application on their mobile device — are quite common on mobile...

How successful companies got their first users

Interested to see how successful companies got their very first users, from scratch? Companies like these: Many billion and million-dollar companies did not start out with...

Designing without insights is…

Designing without insights is… … guessing … a recipe for disaster … shooting in the dark … only effective by pure chance, which happens rarely … unfortunately, all too...

Top 5 articles from 2019

Top 5 articles from 2019: Secret Google UX Playbooks – all leaked playbooks in one placeThe most popular article, by far, is a compilation of...