Monthly Archives: May 2020
Don’t be like everyone else “in these uncertain times”
There’s a video ad running. I’ll describe what’s in it and try to guess what company is the ad for:
Somber piano music
Empty streets
“For XX...
Analyzed: 1+ billion popups. Here are the findings (2020)
If you’re an online retailer, you’re likely using popups to grow your email list and recommend popular products.
But what you might not know is...
How to increase your email open rate to 72% (and CTR to 55%)
Email is still #1 marketing channel when it comes to conversion and ROI. For every $1 you spend, you can expect a return on...
Growth Story: “$1,000 MRR: harder than I anticipated”
While learning about growing a company from $100k to $1m in monthly revenue is exciting, it might be more interesting and insightful to read...
According to a study…
Studies (usually done by scientists) and case studies (usually done by marketers) are often taken too seriously. Especially with the latter, it should serve...