Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Get one hand picked article about conversion optimization and growing your revenue, every day.

Curated and commented by a practitioner working with Fortune 500 companies and helping them grow.
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Mobile menu placement

You have just downloaded and installed an app. You start using it. You’ve used it for a while and need to go to a different part...
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19 marketing strategies that bootstrapped Ahrefs to $40m ARR

“You don’t have Google Analytics on your site?” “Nope, or the Facebook Pixel.”, said Tim. You don’t have the Facebook Pixel on your site?” “Nope”, said Tim...
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Case Study: Getting clients by comparing yourself to your competitors

 Podia Case Study. Annie Maguire helped Podia stand out against their competitors (and convert more customers) using comparison pages. She created nine comparison pages for...
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9 reasons your website isn’t showing up on Google (and how to fix it)

Does it feel like you’ve done everything right, yet your website is still nowhere to be seen in Google’s search results?   The bad news:...
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20 reasons your Facebook ads are failing (and what you can do about it)

What is the method to guarantee success for your Facebook ads? How can you make changes that will turn your Facebook ad spending from...
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Intro to competitor research for marketing and growth opportunities

In competitive industries, different businesses constantly push each other to perform better. Whether it’s about listening more closely to customers, building new features, or...
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17 examples of Instagram and Facebook stories that convert

Instagram and Facebook Stories have become an integral part of both platforms, and if you’re not using them regularly, you’re missing a valuable opportunity...
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How this e-commerce company grew 2x by making NPS their most important metric

The day may come when you feel you’ve hit a wall with your business. Your products are great, and you have an amazing team...
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27 jaw-dropping landing pages in the Ecommerce Landing Page Lookbook

Looking for an inspiration for your next landing page? Not sure what’s just beautiful and what is actually beautiful and profitable? Unbounce (a landing page building tool)...
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The 10 best SaaS podcasts of 2019

Learning from other SaaS founders, CEOs and marketers is one of the best ways to learn how to grow your SaaS. That’s why interview-style...
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5 creative techniques to increase e-commerce traffic (with examples)

E-commerce is growing, and shoppers are willing to shell out big money for the products they love. But to get your piece of the action,...
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How to enhance mobile interactions for users

In the context of business, a modern mobile app is an innovative custom product that provides better quality service. The user needs service to...
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The evolution of marketing: How modern ads compare to historical ads

At first glance, vintage/antique advertising was massively different from modern ads, even modern print ads. But the core elements haven’t changed all that much…...
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Unmoderated user tests: How and why to do them

Many UX teams rely on remote usability testing to efficiently get design feedback from users. There are two types of remote user testing: Moderated remote...
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Email deliverability: What is it and how to improve it

According to Return Path’s 2018 Deliverability Benchmark Report, 15% of emails around the world fail to reach subscriber inboxes. And it doesn’t just encompass spammy content....
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How to set up Google Analytics. Properly.

If you have Google Analytics set up on your website, you are one of the tens of millions of websites using the most popular...
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40+ ecommerce marketing stats for 2020 planning

To create effective strategies, you need data and understanding of trends. Below are important metrics as they relate to conversion rates, add-to-cart rates, and personalization....
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Innovation? Or no risk? You can’t have both.

You can play it safe and work on incrementally improving what you have. Or, from time to time, you...
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An Insider’s Guide to writing high-converting long-form sales copy

You probably don’t like a long-form sales page. You’re not alone. Nobody wants to scroll endlessly down a sales page to be told in a...
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Less is more: Fewer options increase ecommerce sales

You arrive home after a long workday, curl up onto your couch, and turn on Netflix to find a movie or show to lose...