Make social media work for you! Marketers and entrepreneurs have a lot in common. Both have a dozen of very different tasks to do every...

Next time, when you feel the urge to watch Netflix, make it count. Watch something inspiring. Something that gets your creative engines running again. Here are...

Are your pages not ranking where you want them to be? Let’s fix that. SEO is a long‐term game. You need a solid strategy, the...

Your price points and structures may be impacting purchase decisions more than you might think. If you’re struggling to gain customers and, more importantly,...

Have you ever dealt with this? You have an impressive number of social media followers, but when it comes to shifting those people off of...

If anything in life can be close to magic, it’s great copywriting. I believe it is the most valuable skill you can possess. In...

Clumsy is an excellent word to describe lots of interfaces. Clumsy because they make us feel awkward when we don’t know how to perform some...

How do you write a persuasive service page in a  crowded, done-to-death niche? That’s the challenge Joel Klettke was tasked with when Ross Hudgens of Siege...

Paperform, an online form builder software, decided to do a deep dive into the thousands of landing pages that have been created on their...

Let me tell you a marketer’s nightmare. You’d crafted a landing page, created an ad copy, selected high-volume keywords to bid on, and held...

After completing an online order, many users are interested in following their order as it progresses through the various stages of order processing and...

Founders constantly ask how other SaaS companies are doing. And it doesn’t matter that all the businesses are different, hardly any two are comparable, and...

The thing that will turn visitors into customers is a landing page. Landing pages can be very tricky since they’re a fusion of hard science,...

If a potential customer doesn’t trust you or your company, they simply won’t buy from you. Trust is the foundation without which all the other...

Even this title uses one of them! Read on to discover which potent emotional traits your business is overlooking — before keen competitors beat...

We all struggle to get a good conversion rate with Facebook Ads, sometimes. But then there are other times when you know that your product...

Customer journey consists of 5 stages: Awareness Consideration Purchase Retention Advocacy And your offer should reflect that. If you blast the same offer to everyone, regardless of where they are...

The eternal question: how much churn is too much? Each business is different and there’s never a single right answer but it never stops people...

Discover how to identify what keeps visitors from converting on your site. Five factors you MUST look into to improve online conversions right now. There’s...

Selling high-end goods, services or experiences isn’t the same thing as selling the low and mid-tier alternatives. And in the 1990’s, Ford Motor Group learned...