Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Entrepreneurship

Not-so-obvious ways to find and learn from your customer feedback

What do people really think about your product or service? What’s their honest opinion, perspective, desire for how you might change things up in...

These are the discounts that really work in abandoned cart emails

Seventy percent of online orders are abandoned. Finding ways to get them back to your site to complete their order is a pivotal part of...

Why Sites in High-Growth Industries Have Terrible UX

If you generate a $200 million quarterly profit with an online product, your website’s user experience must be world class, right? Wrong. Last week ConversionXL...

Optimization process – how it usually looks and how it should look instead

Design and optimization process usually looks like this: While all is fine and good at point 1, everything falls apart at point 2. It’s good to...

Do Online Reviews Really Matter?

Do online reviews really matter, and do they make a difference to your business? The answer is yes, they absolutely do. With a few caveats. Consumers...

When something “doesn’t feel right”

Do you know this kind of people? When something “doesn’t feel right” to them? A conversation with them would go something like this: – This page...

2019 Is the Year of Page Speed. Are You Ready?

Page speed matters. A lot. We’ve been hearing it for years, though any one of us would be forgiven for letting it slide. But Google has...

10 Tools to Monitor Your Competitors’ Growth and Hack Their Strategies

Your business doesn’t operate in a bubble. There are many outside factors that can determine whether or not your business will turn a profit...

Why Most Redesigns Fail (and How to Make Sure Yours Doesn’t)

We’ve all heard the horror stories of beautiful (costly) redesigns, causing a whole lot of damage for businesses, yet companies still do them all...

The 5 most common ecommerce mistakes to avoid

There are different types of common ecommerce mistakes you probably do. Today’s article will focus on five of them. Two common ecommerce mistakes about management and...

Growth is not a strategy

Growth isn’t a strategy. It’s a result. You can’t just decide that your strategy is to grow. Especially dangerous if your strategy is to “grow...

Why Do Google, Airbnb, And Pinterest All Have Such Similar Logos?

Why do so many tech companies’ logos look the same? From Google and Airbnb to Spotify and Pinterest, these companies have gradually shifted their...

How Hotjar measures and improves users’ experience year-round

When Hotjar launched, success was anything but guaranteed. They were completely unknown, didn’t have a cent of outside funding, and were facing some well-known...

7 lessons that will make you a better entrepreneur

Catchy (and a bit clickbaity) title but a lot of great content and lessons. Or at least food for thought. Below you’ll find a few...

4 Ways to Get Customers to Add More to their Shopping Carts

You've done the hard work. You have managed to get people to your ecommerce site. They are browsing, reading, deciding, even buying. What next? You could...

5 Hacks to Start a Conversation with an Influencer

If you’re not using influencer marketing in 2018, you’d better have a good reason. The recent stats showed that 92% of marketers who used influencer marketing...

9 Best Marketing Groups on Facebook (to Level Up Your Skills)

Facebook groups provide an excellent source of knowledge and practical advice for marketing professionals. But how many times have you joined a marketing‐related group,...

How to deal with cart abandonment: Inside the mind of a customer

Buyers abandon carts. It’s normal. In fact, about three of every four retail shoppers simply leave their items behind in their online cart. To understand...

How Poor Conversion Rates Cost Marketers Millions of Dollars

The title is a bit of an exaggeration but the points in the article are still valid and worth having a look at. What many...

New Trends Reshaping E-Commerce Solutions

Online stores let customers buy goods right from their home, and they deliver the product to their home with reasonable delivery costs. But besides...

Top 20 A/B Ecommerce Test Ideas

There’s nothing that always works and pretty much nothing that never works either. Websites are highly contextual. That being said, there are tests that tend...