Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Entrepreneurship

Landing Page and Web Design Trends You Should Know for 2019

Don’t want your pages to look like everybody else’s? Check out these 5 landing page and web design trends for 2019. From dynamic typography to...

How long does a good UX process take?

You can either have quality and results or a lottery. If you want to eliminate guessing, go for the whole process. This includes an extensive...

Beginner’s Guide To Account-Based Content Marketing

First, what is account-based marketing? Traditional marketing targets a wide audience. That audience may be very specific; it may be very defined; but your strategy...

A Simple (But Effective) 31‐Point SEO Checklist

Are you looking for a complete SEO checklist to help drive more traffic to your website? The 31 points below are based on the principles...

Write copy that delights visitors, persuades prospects, and wins customers

Before you start: copy on your website is more important than practically anything. If you’re able to light the desire and keep it burning...

5 Powerful Ways to Boost Profits with An Off-Season Strategy

Do you see a big drop in ecommerce traffic and sales after Christmas? You’re not alone. Happily, there’s plenty that can be done to help smooth...

Retargeting Ideas: Make Money Posting Ads on Facebook

One day you visit an online store that sells sneakers. After 5 minutes of checking a few products, you left because your mom called. The...

How to use the Ben Franklin effect to increase loyalty

People don’t naturally extend goodwill to other people, let alone corporations, so loyalty needs to be carefully cultivated. But how exactly do you establish...

How to Drive Traffic to a Brand-New Site with Little to No Money

When you are launching your brand-new site you usually don’t have much money or time to dedicate to driving traffic to it. Usually, you...

6 marketing trends set to take off in 2019

The traditional marketing funnel has changed. No longer are businesses focused solely on moving a customer through the funnel. Now, they are creating experiences that...

9 Strategies MeUndies Used to Grow 1,583% in 3 Years (Case Study)

What started eight years ago with a frustrating running around a department store looking to buy affordable and comfortable underwear, resulted in a new...

How to start optimizing, properly

Sometimes businesses have good intentions but bad habits. Good intention: let’s get started with...

10 Budget-Friendly Ways to Boost Your Website Traffic

Learning how to drive traffic to landing page or website on the cheap is a must-solve issue. If you can’t get your product or...

How to get honest feedback from your customers

Like it or not, research is the basis of effective conversion optimization. Without research, you are just a glorified guess-taker. You might guess right a...

Don’t sell the product. Or even the benefits. Go deeper.

One of the most famous quotes in marketing comes from Harvard Business School Professor Theodore Levitt: “People don’t want to buy a quarter-inch drill....

Research: We Analyzed Facebook Ads for the Top 50 eCommerce Brands. Here’s What We Learned.

Do you run Facebook ads? Or do you consider running them? Then this is definitely for you. It’s long, it’s informative, it’s useful, and it...

Mobile Video Optimization And Its Impact On Conversions

Studies say that half of your users are less likely to engage with you if you give them a bad mobile experience. The world is...

An award-winning case study: Bellamy’s Firsts

Theory is good but seeing how it’s implemented in practice is even better. Today’s article is about an award-winning campaign for Bellamy’s First. You’ll find...

Common webpage design mistakes

There is no silver bullet for the most effective webpage design. But there certainly are things you can avoid, and things you can do to...

The Definitive Guide to Email Deliverability

Do you send out emails? More than just work/personal emails. Newsletters, transactional emails, promotions etc. If you do, then you need to read this. Even your best...

7 Principles That Influence Our Behavior

The default setting of a product may create a better or worse habit for your users. Nudging people with a message may increase...