Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Entrepreneurship

2019 Is the Year of Page Speed. Are You Ready?

Page speed matters. A lot. We’ve been hearing it for years, though any one of us would be forgiven for letting it slide. But Google has...

10 Tools to Monitor Your Competitors’ Growth and Hack Their Strategies

Your business doesn’t operate in a bubble. There are many outside factors that can determine whether or not your business will turn a profit...

Why Most Redesigns Fail (and How to Make Sure Yours Doesn’t)

We’ve all heard the horror stories of beautiful (costly) redesigns, causing a whole lot of damage for businesses, yet companies still do them all...

The 5 most common ecommerce mistakes to avoid

There are different types of common ecommerce mistakes you probably do. Today’s article will focus on five of them. Two common ecommerce mistakes about management and...

Growth is not a strategy

Growth isn’t a strategy. It’s a result. You can’t just decide that your strategy is to grow. Especially dangerous if your strategy is to “grow...

Why Do Google, Airbnb, And Pinterest All Have Such Similar Logos?

Why do so many tech companies’ logos look the same? From Google and Airbnb to Spotify and Pinterest, these companies have gradually shifted their...

How Hotjar measures and improves users’ experience year-round

When Hotjar launched, success was anything but guaranteed. They were completely unknown, didn’t have a cent of outside funding, and were facing some well-known...

7 lessons that will make you a better entrepreneur

Catchy (and a bit clickbaity) title but a lot of great content and lessons. Or at least food for thought. Below you’ll find a few...

4 Ways to Get Customers to Add More to their Shopping Carts

You've done the hard work. You have managed to get people to your ecommerce site. They are browsing, reading, deciding, even buying. What next? You could...

5 Hacks to Start a Conversation with an Influencer

If you’re not using influencer marketing in 2018, you’d better have a good reason. The recent stats showed that 92% of marketers who used influencer marketing...

9 Best Marketing Groups on Facebook (to Level Up Your Skills)

Facebook groups provide an excellent source of knowledge and practical advice for marketing professionals. But how many times have you joined a marketing‐related group,...

How to deal with cart abandonment: Inside the mind of a customer

Buyers abandon carts. It’s normal. In fact, about three of every four retail shoppers simply leave their items behind in their online cart. To understand...

How Poor Conversion Rates Cost Marketers Millions of Dollars

The title is a bit of an exaggeration but the points in the article are still valid and worth having a look at. What many...

New Trends Reshaping E-Commerce Solutions

Online stores let customers buy goods right from their home, and they deliver the product to their home with reasonable delivery costs. But besides...

Top 20 A/B Ecommerce Test Ideas

There’s nothing that always works and pretty much nothing that never works either. Websites are highly contextual. That being said, there are tests that tend...

5 business-critical questions to ask customers when your product isn’t selling

What do you do when your product isn’t selling as much as expected and the financial pressure is mounting? Reach out to the only people...

How to Optimize Order Confirmation Emails for Higher Engagement

There’s a type of automated email, that is often overlooked, but is very important: the order confirmation email. Order confirmation emails are often triggered immediately...

Fashion Ecommerce Conversion Rates: 11 CRO Strategies from Top Brands

Fashion is all about the first impression. Boosting confidence on a first date at a job interview or just in your daily life. It communicates...

Average global cart abandonment rate for Q2 2018 is 75.4%

A few excerpts from The Remarketing Report – Q2 2018, based on averages across 500 leading global brands: The average global cart abandonment rate for...

Nine tips for optimising lead-capture forms

When confronted with a lead-capture form – it’s often a make or break kind of situation. Typically, they’ll either commit or abandon the page...

Brand Identity

What can you do you if everyone in your market is special, exceptional, one-of-a-kind, with an extraordinary, unique product or service? You could be very...