Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

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Case Study: Getting clients by comparing yourself to your competitors

 Podia Case Study. Annie Maguire helped Podia stand out against their competitors (and convert more customers) using comparison pages. She created nine comparison pages for...

9 reasons your website isn’t showing up on Google (and how to fix it)

Does it feel like you’ve done everything right, yet your website is still nowhere to be seen in Google’s search results?   The bad news:...

20 reasons your Facebook ads are failing (and what you can do about it)

What is the method to guarantee success for your Facebook ads? How can you make changes that will turn your Facebook ad spending from...

How this e-commerce company grew 2x by making NPS their most important metric

The day may come when you feel you’ve hit a wall with your business. Your products are great, and you have an amazing team...

27 jaw-dropping landing pages in the Ecommerce Landing Page Lookbook

Looking for an inspiration for your next landing page? Not sure what’s just beautiful and what is actually beautiful and profitable? Unbounce (a landing page building tool)...

5 creative techniques to increase e-commerce traffic (with examples)

E-commerce is growing, and shoppers are willing to shell out big money for the products they love. But to get your piece of the action,...

Unmoderated user tests: How and why to do them

Many UX teams rely on remote usability testing to efficiently get design feedback from users. There are two types of remote user testing: Moderated remote...

Email deliverability: What is it and how to improve it

According to Return Path’s 2018 Deliverability Benchmark Report, 15% of emails around the world fail to reach subscriber inboxes. And it doesn’t just encompass spammy content....

How to set up Google Analytics. Properly.

If you have Google Analytics set up on your website, you are one of the tens of millions of websites using the most popular...

40+ ecommerce marketing stats for 2020 planning

To create effective strategies, you need data and understanding of trends. Below are important metrics as they relate to conversion rates, add-to-cart rates, and personalization....

An Insider’s Guide to writing high-converting long-form sales copy

You probably don’t like a long-form sales page. You’re not alone. Nobody wants to scroll endlessly down a sales page to be told in a...

Less is more: Fewer options increase ecommerce sales

You arrive home after a long workday, curl up onto your couch, and turn on Netflix to find a movie or show to lose...

UI Movement – The best UI design inspiration

Looking for an inspiration for any of these elements? Landing pages Onboarding process Menu Buttons Forms Product pages Pricing pages Signup and login process (Literally) hundreds of other element types UI Movement is a...

How to track all link clicks on your website using Google Tag Manager (Tutorial)

This article will show a way for you to track all Link Clicks using Google Tag Manager. You’ll learn how to setup a single link...

Use these 5 proven split test winners to boost conversions on your blog (Case Study)

This article is by Sleeknote, a user engagement software company. Check out the full article (link at the bottom) to get the full descriptions...

5 best tips on how using white space in design to improve better UX

 White space (or “negative space”) is an empty space between and around elements of a page. Although many may consider it a waste of...

How to write truly great headlines (plus 21 creative headline examples)

Scan. Dismiss. Scan. Dismiss. Scan … click! This is what your audience is doing today. This is what we’re all doing today. In our inbox,...

The obvious UI is often the best UI

When we talk about common sense with product design, what we now see as strikingly obvious may not have been so apparent to designers...

Evergreen principles of persuasion to increase ecommerce conversion sales

A study was conducted in 1975 where researchers wanted to know how people would value cookies in two identical glass jars, one of which had...

Do you think you have a mobile conversion issue? – Calculate your own Relative Mobile Conversion Rate

“Mobile traffic converts worse” is a statement which anyone working in digital for a while is used to hearing. Generally speaking, desktop devices were always...

How to use your About page as a secret weapon to boost credibility and drive leads

Most people really don’t want to talk about themselves. Maybe we feel we are being self-centered. . . Maybe we think we are being narcissistic....