Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Inspiration

How to redesign

How to redesign, step by step guide

The process described in this article will work for various scopes of redesign — from a feature or view level to full application redesigns....

Funny emails – It’s OK to go rogue from the corporate world

Fun fact: did you know that when you are doing business all the humor you had once in life is sucked out of your...

Hook potential buyers with these 7 above the fold examples

E-commerce shoppers scroll more frequently than ever. Scrolling is second nature to today’s users, especially with the widespread use of mobile devices. That said, nailing...

How one simple strategy changed the candy industry

More than a hundred years ago, a remarkable entrepreneur used a clever marketing strategy to create explosive sales for a rather ordinary candy product. Edward...

Why do you keep f***king up your user testing?

The first thing you have to do before any user test is to assume that you know nothing. Having that mindset will help you not...

Instagram marketing myths you don’t want to fall for

In this article: the 8 most common and serious Instagram marketing myths popping up, again and again, + what’s actually true instead. Instagram has taken...

17 must-read books for Product and UX Designers

There are plenty of design books out there, such as the classics Don’t Make Me Think or Design of Everyday Things. And there are so many more...

Top 10 application-design mistakes

Designing complex applications is a challenging undertaking. Building applications that have both the depth to support complicated tasks and the intuitiveness to make it clear...

The complete collection of landing page examples

A good offer alone is not enough to guarantee success. You also need to communicate that offer to your target audience. Typically in the form...

47 Facebook ad examples that you can swipe for your business

Launching a Facebook ad campaign is fairly easy. Launching a Facebook ad campaign that ROIs, however, is another story. You can’t just throw an image and...

Footers: Design patterns and when to use each

Footers can be found at the bottom of almost every web page. Their presence is critical and highly underrated. Footer Basics We tend to dedicate our...

User onboarding best practices

User onboarding can be (and often is) the difference between a successful SaaS company and a failing one. Good onboarding doesn’t just introduce your users...

Trivial vs. Radical A/B testing

It’s relatively easy to have a high percentage of winning tests in A/B testing. But it’s better to run...

How to best mark required fields in forms

A common question when designing forms: should you mark the required fields in a form? If most fields in the form are...

13 simple ways to increase your ecommerce store’s average order value

There are 3 ways to grow an eCommerce business: Drive more targeted traffic (customer acquisition)Increase the frequency of purchase...

10 powerful user biases, with real-life examples

Have you ever noticed how sometimes you make decisions in a blink of an eye? Or maybe sometimes you follow the crowd...

8 lessons learned from 10,000 hours spent obsessing over product

In his book, Outliers, Malcolm Gladwell makes the claim that it takes 10,000 hours to become an expert on something. And although...

10 best practices for a successful ecommerce homepage

Since the homepage is the first thing users see when they visit your site, it makes sense to concentrate on this element and to...

15 different A/B tests that can boost your lead generation conversions

Your site has to remain relevant and keep on generating leads. So, if you need some A/B test ideas, this article could be just...

5 marketing trends for 2020 by a grumpy martech CEO

The article by Andrus Purde, co-founder and CEO of Outfunnel, a marketing automation tool. Why does the grumpiness matter when speaking about marketing trends? Because...

How to use Facebook’s Dynamic Ads for quality blog traffic

You went to a lot of effort to design your blog and write each blog post, but how much time have you put into...