Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Inspiration

Top 20 A/B Ecommerce Test Ideas

There’s nothing that always works and pretty much nothing that never works either. Websites are highly contextual. That being said, there are tests that tend...

5 business-critical questions to ask customers when your product isn’t selling

What do you do when your product isn’t selling as much as expected and the financial pressure is mounting? Reach out to the only people...

How to Optimize Order Confirmation Emails for Higher Engagement

There’s a type of automated email, that is often overlooked, but is very important: the order confirmation email. Order confirmation emails are often triggered immediately...

Building Better Product with UX Writing

When we browse a new website, we embark on a journey, and we definitely need guides. Just as we do on a real journey,...

Secrets of Optimising Gambling Sites

Imagine an industry where potential customers are very skeptical and where there’s very little perceived difference between different companies. On top of that, some...

Fashion Ecommerce Conversion Rates: 11 CRO Strategies from Top Brands

Fashion is all about the first impression. Boosting confidence on a first date at a job interview or just in your daily life. It communicates...

11 Powerful Tactics to Help You Write Click-Worthy Headlines

While 8 out of 10 people will read an article’s headline, only 2 out of 10 people will read the article If you’re using blogging...

4 Creative Mobile Onboarding Concepts

Onboarding is a process of getting users “up and running” with a site, app, or service. Successful onboarding increases the likelihood that a first-time...

UX Guidelines for Ecommerce Homepages, Category Pages, and Product Listing Pages

Summary: Streamline users’ path to products by providing clear, differentiating product information at all levels — from the homepage to product listing pages. To purchase...

Nine tips for optimising lead-capture forms

When confronted with a lead-capture form – it’s often a make or break kind of situation. Typically, they’ll either commit or abandon the page...

Brand Identity

What can you do you if everyone in your market is special, exceptional, one-of-a-kind, with an extraordinary, unique product or service? You could be very...

The Ultimate Summer Reading List for Startup Founders

Sometimes in order to grow your revenue, you need to grow yourself. Today’s article will help you do it. 40 books to help you go...

Making Web Visitors Feel Good: 6 Things to Consider to Build Trust Online

Trust is one of the most important factors when making a buying decision. If web visitors are going to take your desired conversion action, they...

Email Marketing Myths & Truths: How to Enhance Your Email Marketing Strategy

If you’ve been doing email marketing in the past couple years, I think you’ll agree with me when I say: email marketing is NOT...

4 Methods to Increase Revenue

Believe it or not, there are only four ways to increase your revenue: Increase the number of customers. Increase the average transaction size. Increase...

7 Conversion Copywriting Hacks You’ll Wish You Knew About Sooner

You just lost some potential revenue. There goes some more. A poor conversion rate will pick your pocket day after day. That’s why you’ll love these...

Forget Everything You Know About Color Psychology and Read This Guide

There are thousands of infographics, images and guides explaining how different colors affect our emotions. Usually, these infographics look something like this: Red =...

Report: Inflow eCommerce Best-in-Class Research Study 2018

While I love details and the stories behind each business or website, I also like to see trends and the big picture. Today’s article will...

Value Proposition: What is It, How It Works, And Why You Should Pay Attention to It

Done correctly, a value proposition can give your business a huge advantage over your competitors. Done wrong, you can fail to lift your business off...

We used these 3 copywriting principles on a home page. And doubled ecommerce revenue. (Case Study)

Take an ecommerce product’s homepage. Apply changes based on 3 copywriting principles. Run a test. Profit (to the tune of 108% lift in...

Two Fascinating Things Salesforce Discovered When It Studied Color

The team dedicated to the Analytics product at Salesforce has conducted research to determine if color influences how quickly and accurately users make decisions. They...