Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Inspiration

10 powerful user biases, with real-life examples

Have you ever noticed how sometimes you make decisions in a blink of an eye? Or maybe sometimes you follow the crowd...

8 lessons learned from 10,000 hours spent obsessing over product

In his book, Outliers, Malcolm Gladwell makes the claim that it takes 10,000 hours to become an expert on something. And although...

10 best practices for a successful ecommerce homepage

Since the homepage is the first thing users see when they visit your site, it makes sense to concentrate on this element and to...

15 different A/B tests that can boost your lead generation conversions

Your site has to remain relevant and keep on generating leads. So, if you need some A/B test ideas, this article could be just...

5 marketing trends for 2020 by a grumpy martech CEO

The article by Andrus Purde, co-founder and CEO of Outfunnel, a marketing automation tool. Why does the grumpiness matter when speaking about marketing trends? Because...

How to use Facebook’s Dynamic Ads for quality blog traffic

You went to a lot of effort to design your blog and write each blog post, but how much time have you put into...

How successful companies got their first users

Interested to see how successful companies got their very first users, from scratch? Companies like these: Many billion and million-dollar companies did not start out with...

Top 5 articles from 2019

Top 5 articles from 2019: Secret Google UX Playbooks – all leaked playbooks in one placeThe most popular article, by far, is a compilation of...

Power up your website: 15 must-haves for social proof

Every online business strives to win over the hearts of customers. One of the most important techniques to achieve that is social proof. Let’s remind...

UX guidelines for ecommerce product pages

Summary: Customers shopping online rely on product pages to decide what to buy. Help them by answering questions, enabling comparison, providing reviews, and facilitating the...

Google Ventures’ Guide to UX Research for Startups

How to learn more faster Since 2010, GV (formerly Google Ventures) helped hundreds of startups (like Nest, Foundation Medicine, Flatiron Health, Slack, Gusto, Lime, and...

19 marketing strategies that bootstrapped Ahrefs to $40m ARR

“You don’t have Google Analytics on your site?” “Nope, or the Facebook Pixel.”, said Tim. You don’t have the Facebook Pixel on your site?” “Nope”, said Tim...

Case Study: Getting clients by comparing yourself to your competitors

 Podia Case Study. Annie Maguire helped Podia stand out against their competitors (and convert more customers) using comparison pages. She created nine comparison pages for...

20 reasons your Facebook ads are failing (and what you can do about it)

What is the method to guarantee success for your Facebook ads? How can you make changes that will turn your Facebook ad spending from...

17 examples of Instagram and Facebook stories that convert

Instagram and Facebook Stories have become an integral part of both platforms, and if you’re not using them regularly, you’re missing a valuable opportunity...

How this e-commerce company grew 2x by making NPS their most important metric

The day may come when you feel you’ve hit a wall with your business. Your products are great, and you have an amazing team...

27 jaw-dropping landing pages in the Ecommerce Landing Page Lookbook

Looking for an inspiration for your next landing page? Not sure what’s just beautiful and what is actually beautiful and profitable? Unbounce (a landing page building tool)...

The 10 best SaaS podcasts of 2019

Learning from other SaaS founders, CEOs and marketers is one of the best ways to learn how to grow your SaaS. That’s why interview-style...

5 creative techniques to increase e-commerce traffic (with examples)

E-commerce is growing, and shoppers are willing to shell out big money for the products they love. But to get your piece of the action,...

An Insider’s Guide to writing high-converting long-form sales copy

You probably don’t like a long-form sales page. You’re not alone. Nobody wants to scroll endlessly down a sales page to be told in a...

Less is more: Fewer options increase ecommerce sales

You arrive home after a long workday, curl up onto your couch, and turn on Netflix to find a movie or show to lose...