Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Inspiration

A post-COVID ecommerce landscape, 2021 Digital Global Overview Report, How to make your landing page convert (+2 more)

A few great resources today. First, a fantastic analysis of how the post-COVID DTC (direct to consumer) landscape is...

Growth Marketing Handbook, eCommerce Case Studies, Mobile eCommerce (+2 more)

21+ High Quality eCommerce Case Studies  A curation of the best eCommerce case studies you need to read...

How people decide what to buy, questions investors ask founders (+3 more)

Think with Google’s 10 most-read articles of 2020  Think with Google, Google’s Marketing Research & Digital Trends publication, published a list their most-read articles of...

UI/UX tips collection, free alternative to Hotjar, how to spot trends (+2 more)

The UI & UX Tips Collection  Creating beautiful, but also practical UIs takes time, with a lengthy amount of design revisions along the way. But by...

Top user frustrations on the web, growth marketing tactics, post-purchase emails (+2 more)

Top 10 User Frustrations on Web  The article contains a list of the ten most critical frustrations in 2020, with examples, and shares practical tips...

Google ranks “passages”, solving product debt (+3 more)

Google Will Soon Rank “Passages.” Does It Matter?  On October 15, Google announced that it will integrate more artificial intelligence into its search algorithm and...
similar company logos

Similar company logos, headline swipe file (+3 more)

Why do so many brands change their logos and look like everyone else?  I noticed a recent trend where many companies’ logos started using similar...

Best low-budget viral ads, golden books of UX design (+3 more)

Best low-budget viral ads  30 years ago, to get millions of views you needed a Super Bowl budget. Today all you need is a phone...

Rewriting landing pages for clarity, Facebook Advertising decoded (+3 more)

Rewriting landing pages with a pro copywriter  Harry's Marketing Examples on Twitter teamed up with a pro copywriter and asked people to submit their landing...

10 things learned after spending over $1B on online media, Frank Body case study (+3 more)

Today’s articles are particularly useful and interesting. All 5 of them. It’ll be worth your time to read all of them, even if you’re...

Form design best practices, how fast should your site load (+3 more)

5 interesting conversion optimization and growth related articles for you today. Form design best practices (Medium)

Data Discrepancies in Google Analytics, effective Facebook video ads, eCommerce email domination, checkout pitfalls and content tactics

5 articles for the price of one... Data Discrepancies in Google Analytics: What Can Go Wrong, Why, &...

Low-budget viral ads examples

30 years ago, to get millions of views you needed a Super Bowl budget. Today all you need is a phone and an idea. Grab...

What are trigger words? 50 examples to increase conversions

If you aren’t using trigger words in your headlines, calls to action, and other marketing copy, you should start now. Trigger words can dramatically...

12 cognitive biases to drive e-commerce sales

Cognitive biases are defined as “mistakes of reasoning” when people put more value on their preconceptions, past experiences and environmental or social factors than...

A/B tests you can run on your e-commerce cart

Performing A/B tests on an e-commerce cart should give you valuable insights for improving conversions. What makes people increase the sizes of their purchase?...

10 principles for ethical UX designs

With the rise of dark patterns in UX, it’s never been more essential that the products we create are honest and reliable. “To be persuasive...

78 marketing questions to ask (for user testing, A/B testing)

Spectacular marketers are the ones who are always asking the right marketing questions. They’re the ones who always have a brilliant campaign idea up...

(17) Tips for great copywriting

1) Write with your eraser You get 100 bucks for every word you rub out from your title: 2) Don't exaggerate An honest line always feels warmer: 3)...

Cognitive biases e-commerce marketers need to know (12 of them)

Marketing and psychology are intertwined in ways we can scarcely imagine. Consequently, marketing experts know that human behavior is completely unpredictable and irrational. This...

Top 40+ eCommerce Case Studies

Case studies are both great and misleading. Great because you can learn a lot about what worked for different companies. Misleading because you’re learning about what...