Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Inspiration

Ecommerce Checkout that Improves Customer Acquisition: 6 Strategies No One Should Ignore

According to a recent report by Statista, the retail e-commerce sales worldwide are expected to touch $4.8 trillion by 2021 from $2.3 trillion in...

[Campaign case study] How Aussie Broadband doubled their revenue from $25m to $50m ARR in 12 months

This is a case study of how Aussie Broadband (a small Australian telco provider), working with an outside marketing agency (Web Profits), doubled their...

Forget the Images: Long Facebook Ad Copy Works

When advertising on Facebook, you often find yourself troubleshooting ad campaigns that aren’t working. You focus on bidding, on audiences and on ad structure – forgetting...

How to Raise Prices for Existing Customers

Your current customers will never be excited about paying more. But that’s not why raising prices is so difficult. Instead, poor planning is to blame:...

3 Bulletproof Ways to Structure Your Next Cart Abandonment Email Campaign

Cart abandonment rates hold steady at around 75%. One of the biggest challenges in ecommerce is persuading your customers to come back and buy the...

6 Tips To Get Outstanding Customer Feedback

We hear it all the time that you need to get feedback from your customers. Yes. But how? How do you get them? The value your company...

[Winners Revealed] Top 5 Best Landing Pages of the 2018 Leadpages Awards

Leadpages, one of the leading landing page builders, hosted the first annual Leadpages Awards. They received more than 500 submissions from all over the world....

Stop Asking Users What They Want

Sometimes, instead of improving what you have, you need to create a new product. Or add a new feature that wasn’t there before. At some...

Have Direct Links to ‘Return Policy’ and ‘Shipping Info’ in the Footer (20% don’t)

Studies of reasons for checkout abandonment show that return policy and shipping info are a direct cause for massive abandonments. Many users are highly concerned...

Neuromarketing Books: The Ultimate Reading List

I read. A lot. Both for my work and for pleasure. Luckily for me, often this is the same thing. Over the last few years,...

Important Facebook Features Every Marketer Needs To Take Advantage Of

Facebook has 2.27 billion monthly active users, but to gain more visibility on the platform, you must know Facebook’s most important features in order...

Landing Page and Web Design Trends You Should Know for 2019

Don’t want your pages to look like everybody else’s? Check out these 5 landing page and web design trends for 2019. From dynamic typography to...

A Simple (But Effective) 31‐Point SEO Checklist

Are you looking for a complete SEO checklist to help drive more traffic to your website? The 31 points below are based on the principles...

Write copy that delights visitors, persuades prospects, and wins customers

Before you start: copy on your website is more important than practically anything. If you’re able to light the desire and keep it burning...

UX vs. graphic design

You start working with a company, improving their UX, working on conversion optimization, and overall on growing their revenue. Everything is going well. You’ve gone through...

Retargeting Ideas: Make Money Posting Ads on Facebook

One day you visit an online store that sells sneakers. After 5 minutes of checking a few products, you left because your mom called. The...

How to use the Ben Franklin effect to increase loyalty

People don’t naturally extend goodwill to other people, let alone corporations, so loyalty needs to be carefully cultivated. But how exactly do you establish...

How to Drive Traffic to a Brand-New Site with Little to No Money

When you are launching your brand-new site you usually don’t have much money or time to dedicate to driving traffic to it. Usually, you...

6 marketing trends set to take off in 2019

The traditional marketing funnel has changed. No longer are businesses focused solely on moving a customer through the funnel. Now, they are creating experiences that...

9 Strategies MeUndies Used to Grow 1,583% in 3 Years (Case Study)

What started eight years ago with a frustrating running around a department store looking to buy affordable and comfortable underwear, resulted in a new...

10 Budget-Friendly Ways to Boost Your Website Traffic

Learning how to drive traffic to landing page or website on the cheap is a must-solve issue. If you can’t get your product or...