Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Marketing

Google ranks “passages”, solving product debt (+3 more)

Google Will Soon Rank “Passages.” Does It Matter?  On October 15, Google announced that it will integrate more artificial intelligence into its search algorithm and...
similar company logos

Similar company logos, headline swipe file (+3 more)

Why do so many brands change their logos and look like everyone else?  I noticed a recent trend where many companies’ logos started using similar...

Best low-budget viral ads, golden books of UX design (+3 more)

Best low-budget viral ads  30 years ago, to get millions of views you needed a Super Bowl budget. Today all you need is a phone...

Rewriting landing pages for clarity, Facebook Advertising decoded (+3 more)

Rewriting landing pages with a pro copywriter  Harry's Marketing Examples on Twitter teamed up with a pro copywriter and asked people to submit their landing...

10 things learned after spending over $1B on online media, Frank Body case study (+3 more)

Today’s articles are particularly useful and interesting. All 5 of them. It’ll be worth your time to read all of them, even if you’re...

Survey questions you should ask, boosting email signups, popups (+2 more)

GrowRevenue > Current Issue Survey Questions You Should Ask Your Visitors / Customers (Sander Volbeda) User surveys are one of the best tools to collect useful data...

Call-to-action examples you can’t help but click, bad words for describing software products (+3 more)

Bad Words for Describing Software Products You’ve probably seen them used to describe software products. Maybe you use them to describe your own product. They...

Low-budget viral ads examples

30 years ago, to get millions of views you needed a Super Bowl budget. Today all you need is a phone and an idea. Grab...

What are trigger words? 50 examples to increase conversions

If you aren’t using trigger words in your headlines, calls to action, and other marketing copy, you should start now. Trigger words can dramatically...

12 cognitive biases to drive e-commerce sales

Cognitive biases are defined as “mistakes of reasoning” when people put more value on their preconceptions, past experiences and environmental or social factors than...

8 Mobile app retention strategies for 2020 [with examples]

Getting people to use your app consistently can be a challenge, but extremely critical. After all, what’s the point in developing a mobile app...

10 principles for ethical UX designs

With the rise of dark patterns in UX, it’s never been more essential that the products we create are honest and reliable. “To be persuasive...

78 marketing questions to ask (for user testing, A/B testing)

Spectacular marketers are the ones who are always asking the right marketing questions. They’re the ones who always have a brilliant campaign idea up...

Cognitive biases e-commerce marketers need to know (12 of them)

Marketing and psychology are intertwined in ways we can scarcely imagine. Consequently, marketing experts know that human behavior is completely unpredictable and irrational. This...

Top 40+ eCommerce Case Studies

Case studies are both great and misleading. Great because you can learn a lot about what worked for different companies. Misleading because you’re learning about what...

Growth Story: “$1,000 MRR: harder than I anticipated”

While learning about growing a company from $100k to $1m in monthly revenue is exciting, it might be more interesting and insightful to read...

Learnings from spending $6 million on Google Ads last year

This is an article by Nick Lafferty, who spent $6 million on Google Ads, managing his employer’s ad campaigns. I had an unlimited budget. I...
one email one purpose

$1,000,000 email sequences (and how you can create them too)

Too many brands – regardless of industry – fail to get the kind of ROI they should from email marketing. Truth is, email can be the...

7 non-obvious pandemic implications for marketing

As of this writing, the world is teetering on coronavirus calamity. Entire countries are shutting down, economies are stalling, households are imperiled. There are...

9 tips to write the best Facebook ads ever (with examples)

There’s a lot that has to come together to make a Facebook ad successful—you need the right targeting, a great image or video, and...

What ecommerce companies should be doing right now to win

A few weeks ago I’ve paused sending daily emails about growing revenue and conversion optimization because it seemed inappropriate to pretend that it was...