Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Mobile

One conversion factor to rule them all

Can one single factor make an almost guaranteed big difference in terms of conversions? Yes. And that factor is page speed. Paradoxically, when you improve what’s...

Slow Loads Sabotage Your Conversions: 2019 Page Speed Report

Did you know that 86% of women between 18 and 24 admit they’re less likely to buy something when a webpage is slow to...

Sticky Add to Cart Button Example: Actual A/B Test Results

Should you make your add to cart section sticky? Note: a sticky section is a section which stays in place on a page. For example,...

Why Users Uninstall Apps: 28% of People Feel Spammed [Survey]

In a recent survey of over 2,000 mobile app users, CleverTap (a mobile marketing platform) asked users their main reason for uninstalling mobile apps...

The Average Website Conversion Rate by Industry

Conversion rate information is one of the most protected data on the web. You should expect such secrecy. Website owners do not jump on...

Convert your mobile browsers into buyers with these recommendations

Consumers, on average use five to six touchpoints before making a purchase – and for those multi-device shoppers their commerce journey starts and ends...

How to Optimize Mobile Forms for More Conversions

Done right, optimized mobile forms can deliver more than an increased conversion rate: They can become a competitive advantage—a reason users choose to fill...

Mobile Video Optimization And Its Impact On Conversions

Studies say that half of your users are less likely to engage with you if you give them a bad mobile experience. The world is...

Double down on speed optimization with these 9 advanced tips

Here's a breakdown of Google's PageSpeed Insight Rules and best practice advice on optimizing web pages for greater speed performance. Because the need for...

2019 Is the Year of Page Speed. Are You Ready?

Page speed matters. A lot. We’ve been hearing it for years, though any one of us would be forgiven for letting it slide. But Google has...

Micro nudge: a micro animation for behavioral change

When you need to make an ecommerce website as effective as possible, you need to focus on the big things. Trust, checkout flow, good...

Quick Fixes to Make Your Mobile Traffic Convert

Stats show that for most industries, a major part of online traffic comes from mobile devices: This means that if you’re not optimized for mobile...

Carousels on Mobile Devices

Quick summary: Carousels on touch screens are plagued by low discoverability and sequential access, and not all designs implement swipe as a carousel control. On...

Users Don’t Want Filters, They Want Better Content

For Hopper (an app that tells you when to book and when to wait for flights and hotels), the ability to narrow down flight...

Even if it works, it doesn’t mean it’s good

Mobile marketing: We’re firing you, but the online headline-writing division wants to hire you. Source: https://xkcd.com/1327/ Conclusion It’s easy to have 90%-100% conversion rates. Just offer your most...

4 Creative Mobile Onboarding Concepts

Onboarding is a process of getting users “up and running” with a site, app, or service. Successful onboarding increases the likelihood that a first-time...

The Link Bar, an Ecommerce Mobile Homepage Navigation Alternative (to the Hamburger Menu)

Many ecommerce sites could see an increase in mobile conversion rate by adding a “bar” of navigation links at the top of their mobile...

5 Most Used Mobile Form Design Principles and Examples for Learning

Yesterday I wrote about Best-in-Class e-commerce Research Study 2018 and it got a lot of engagement. It showed 12 examples of mobile and desktop elements...

Report: Inflow eCommerce Best-in-Class Research Study 2018

While I love details and the stories behind each business or website, I also like to see trends and the big picture. Today’s article will...

10 Elements of Your Mobile Checkout That Need Improvement

More than 50% of ecommerce traffic takes place on mobile. That’s great news unless you’re among the ecommerce brands struggling to get mobile users to...

The Best Place for Error Messages on Forms

You practically can’t buy anything online without filling out some kind of a form. So it’s important to have your forms be clear, easy to...