Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Research

How to Improve SEO: 8 Tactics That Don’t Require New Content

Are your pages not ranking where you want them to be? Let’s fix that. SEO is a long‐term game. You need a solid strategy, the...

How to write a service page that converts

How do you write a persuasive service page in a  crowded, done-to-death niche? That’s the challenge Joel Klettke was tasked with when Ross Hudgens of Siege...

3 significant, actionable insights learned from 7k+ forms

Paperform, an online form builder software, decided to do a deep dive into the thousands of landing pages that have been created on their...

Real-life SaaS benchmarks

Founders constantly ask how other SaaS companies are doing. And it doesn’t matter that all the businesses are different, hardly any two are comparable, and...

Churn rate benchmarks: How high is too high?

The eternal question: how much churn is too much? Each business is different and there’s never a single right answer but it never stops people...

Research: 11 Top Mobile eCommerce CRO Trends from Best-in-Class Sites Study

What are top eCommerce websites such as Adidas, Zappos, Nordstrom, and GoPro doing to increase conversions on their mobile websites? Inflow, an eCommerce marketing agency,...

3 essential analytics insights for all types of businesses

Google Analytics has a lot of data. Some of it is very useful and very obvious. But some gems are hidden deeper and provide very helpful insights....

Don’t assume anything

As I mentioned a couple of weeks ago, you do not know your users. Something may be obvious and trivial for you but baffling for your...

How to uncover & market to the companies browsing your site

Have you ever looked at your website analytics in real-time and watched as people entered the site? To your excitement, some of them filled...

Slow Loads Sabotage Your Conversions: 2019 Page Speed Report

Did you know that 86% of women between 18 and 24 admit they’re less likely to buy something when a webpage is slow to...

Why Users Uninstall Apps: 28% of People Feel Spammed [Survey]

In a recent survey of over 2,000 mobile app users, CleverTap (a mobile marketing platform) asked users their main reason for uninstalling mobile apps...

You do NOT know your users

Every time I start working with a company I always hear the same: “We know our users.” And it makes, doesn’t it? If they didn’t...

6 Tips To Get Outstanding Customer Feedback

We hear it all the time that you need to get feedback from your customers. Yes. But how? How do you get them? The value your company...

The Average Website Conversion Rate by Industry

Conversion rate information is one of the most protected data on the web. You should expect such secrecy. Website owners do not jump on...

Scroll maps: 5 ways to optimize UX and increase conversions

Heat maps are a powerful visual tool for tracking user behavior on your website or app and understanding how visitors interact with pages and...

Why FAQ Pages Are Almost Always a Bad Idea (And What to Do About It)

Your FAQ page may be doing more harm than good to your business. Here’s why it’s not essential to your ecommerce success (and what...
Trust the Process

Do you want it your way or the right way?

Everybody thinks they can write. Because they write every day. How hard can it be? And everybody thinks they know how to optimize websites. They...

Stop Asking Users What They Want

Sometimes, instead of improving what you have, you need to create a new product. Or add a new feature that wasn’t there before. At some...

Have Direct Links to ‘Return Policy’ and ‘Shipping Info’ in the Footer (20% don’t)

Studies of reasons for checkout abandonment show that return policy and shipping info are a direct cause for massive abandonments. Many users are highly concerned...

Heat maps 101: a complete guide with examples, tools, and case studies

I remember the times when there were no heat maps available. And when they were a part of an expensive toolset. And then they became affordable....

How long does a good UX process take?

You can either have quality and results or a lottery. If you want to eliminate guessing, go for the whole process. This includes an extensive...