Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Revenue

Top 20 A/B Ecommerce Test Ideas

There’s nothing that always works and pretty much nothing that never works either. Websites are highly contextual. That being said, there are tests that tend...

5 business-critical questions to ask customers when your product isn’t selling

What do you do when your product isn’t selling as much as expected and the financial pressure is mounting? Reach out to the only people...

Building Better Product with UX Writing

When we browse a new website, we embark on a journey, and we definitely need guides. Just as we do on a real journey,...

Secrets of Optimising Gambling Sites

Imagine an industry where potential customers are very skeptical and where there’s very little perceived difference between different companies. On top of that, some...

Fashion Ecommerce Conversion Rates: 11 CRO Strategies from Top Brands

Fashion is all about the first impression. Boosting confidence on a first date at a job interview or just in your daily life. It communicates...

Average global cart abandonment rate for Q2 2018 is 75.4%

A few excerpts from The Remarketing Report – Q2 2018, based on averages across 500 leading global brands: The average global cart abandonment rate for...

Trust or Bust – How to Improve Website First Impression

One of the most important factors to think about for your website is how to enhance Trust and Confidence in the initial seconds a...

6 Reasons Why you Must Switch to HTTPS

Not so long ago having your website 100% on HTTPS was an overkill. Usually, only the checkout and payment pages were https, the rest...

Make Testimonials More Persuasive

Don’t kid yourself into thinking that your viewers believe your testimonials are real and genuine. Any website that hosts its own testimonials has the opportunity...

Making Web Visitors Feel Good: 6 Things to Consider to Build Trust Online

Trust is one of the most important factors when making a buying decision. If web visitors are going to take your desired conversion action, they...

5 Ways Heat Maps Could Make or Break Conversions

I love heat maps. For those who don’t know, they look like this: Heat maps deserve more credit than we could ever give them. They allow...

SEO Pricing is Ugly. Here are the Prices to Expect for SEO Packages (New Research, 2018)

SEO is one of the best opportunities to get repeatable and scale-able growth. But how much will SEO cost your startup? Or, maybe you are on...

12 Ingenious Customer Retention Strategies For Small Businesses

$243. That’s the global average value of one lost customer. $243 doesn’t sound like a lot, but let’s put this into perspective. If you lose 100...

Email Marketing Myths & Truths: How to Enhance Your Email Marketing Strategy

If you’ve been doing email marketing in the past couple years, I think you’ll agree with me when I say: email marketing is NOT...

Why did your prospect go dark? Just ask.

Ever have an engaged prospect that all of sudden went “dark?” They went from replying to your emails, answering phone calls, showing interest in your...

7 Competitive Analysis Tools to Help Improve Your Marketing Approach

No company exists in isolation, we all have rivals - if you don’t, you may have a larger problem with your business model. The best...

4 Methods to Increase Revenue

Believe it or not, there are only four ways to increase your revenue: Increase the number of customers. Increase the average transaction size. Increase...

Product Page UX: All Products Need at Least One ‘In Scale’ Image (28% Get It Wrong)

Have you bought anything online only to realize on delivery that it was much smaller (or larger) than you expected? This is what today’s article...

Instantly Establish Credibility Online

When selling anything online people almost always prefer to buy from people and companies that they trust. In fact, many times people are willing to...

The Link Bar, an Ecommerce Mobile Homepage Navigation Alternative (to the Hamburger Menu)

Many ecommerce sites could see an increase in mobile conversion rate by adding a “bar” of navigation links at the top of their mobile...

Report: Inflow eCommerce Best-in-Class Research Study 2018

While I love details and the stories behind each business or website, I also like to see trends and the big picture. Today’s article will...