Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Revenue

5 Reasons Your High CTR Ads Result In Low Conversion Rates

Let me tell you a marketer’s nightmare. You’d crafted a landing page, created an ad copy, selected high-volume keywords to bid on, and held...

Integrate all order tracking info and events within the e-commerce site itself (56% don’t)

After completing an online order, many users are interested in following their order as it progresses through the various stages of order processing and...

Real-life SaaS benchmarks

Founders constantly ask how other SaaS companies are doing. And it doesn’t matter that all the businesses are different, hardly any two are comparable, and...

3 Super-Persuasive Emotions You Haven’t Used (To Influence Sales)

Even this title uses one of them! Read on to discover which potent emotional traits your business is overlooking — before keen competitors beat...

How to Design Effective Facebook Ad Images

We all struggle to get a good conversion rate with Facebook Ads, sometimes. But then there are other times when you know that your product...

Churn rate benchmarks: How high is too high?

The eternal question: how much churn is too much? Each business is different and there’s never a single right answer but it never stops people...

5 Critical Factors for Optimizing Luxury Ecommerce Sites

Selling high-end goods, services or experiences isn’t the same thing as selling the low and mid-tier alternatives. And in the 1990’s, Ford Motor Group learned...

7 Proven Ways to Boost Your Mobile Conversion Rate (Without Hurting The User Experience)

Mobile is not the future. Mobile is now. Even more so for e-commerce. Mobile users are expected to make up almost 73% of total e-commerce sales...

Research: 11 Top Mobile eCommerce CRO Trends from Best-in-Class Sites Study

What are top eCommerce websites such as Adidas, Zappos, Nordstrom, and GoPro doing to increase conversions on their mobile websites? Inflow, an eCommerce marketing agency,...

How to Use Pain-Point SEO to Increase Sales 300% in 2 months

A couple months ago, I’ve posted an article Pain-Point SEO: How to Produce SEO Content That Drives Conversions. It was about the process for...

How to Increase Mobile Conversion Rate [Case Study]

Mobile conversions are notoriously lower than desktop ones. And if you’ve hit a plateau and are struggling to increase conversion rate, don’t give up! Time4Sleep...

How to improve your website and your business

In most companies, improvement (and conversion optimization as a part of it) isn’t constrained by a lack of ideas, but rather by not acting...

A more effective alternative to paid ads

What to do when you don’t have (enough) money for paid ads? While paid ads can be very successful, they are expensive and only getting...

Two Emotional Triggers That Boost Conversions (Including Formulas)

What really drives the way your prospects and customers make decisions? While we may like to think of ourselves as rational, logical, data-driven people who make informed...

LinkedIn Video Ads: Relevance, Specs, and Use Cases

How is LinkedIn better than Facebook, Google or YouTube? On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an...

Best Practices for Getting Your Sales Emails Opened (and Read)

Cold emailing is a critical tool for prospecting. But in today’s era of overstuffed inboxes, it’s all too easy for a carefully crafted email...

How to Leverage the Power of Emotion in Facebook Ads

How many Facebook ads do you see in your news feed a day? We’re so used to being targeted by brands everywhere on the web...

The Complete Guide to Facebook Video Ads

Standing out in busy social media feeds is getting harder. But here’s the thing with a good Facebook video: it stops your users’ scrolling and...

Paid Search Pitfalls That Kill Your Conversion Rate

If you run a paid search campaign, every click costs, so it’s better to avoid making costly mistakes. The list below will help you with...

One conversion factor to rule them all

Can one single factor make an almost guaranteed big difference in terms of conversions? Yes. And that factor is page speed. Paradoxically, when you improve what’s...

What drove the sale?

When a sale happens on your website, do you know what drove it? It very rarely is simple and straightforward. Usually, multiple touchpoints need to...