Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue
Everything about conversion optimization and growing your revenue

Tool

One conversion factor to rule them all

Can one single factor make an almost guaranteed big difference in terms of conversions? Yes. And that factor is page speed. Paradoxically, when you improve what’s...

Testimonials that don’t suck: the complete guide [with examples]

What’s the first thing that goes through your mind when you read a customer testimonial that gushes with praise? Unless you were born yesterday, that...

Why Multi-Touch Attribution Is Still So Difficult & How To Excel At It

It’s 2019, shouldn’t multi-touch attribution be easy by now? You would think so, but you’d be wrong. If you’re struggling to incorporate multi-touch attribution into your...

How to uncover & market to the companies browsing your site

Have you ever looked at your website analytics in real-time and watched as people entered the site? To your excitement, some of them filled...

How to Build an Instagram Welcome Offer: Grow Your List & Drive Sales From Instagram Bio Traffic

Use this easy tactic to drive e-commerce visits and generate sales from Instagram. Instagram is a powerful promotional platform for all kinds of e-commerce businesses....

Why Users Uninstall Apps: 28% of People Feel Spammed [Survey]

In a recent survey of over 2,000 mobile app users, CleverTap (a mobile marketing platform) asked users their main reason for uninstalling mobile apps...

3 Bulletproof Ways to Structure Your Next Cart Abandonment Email Campaign

Cart abandonment rates hold steady at around 75%. One of the biggest challenges in ecommerce is persuading your customers to come back and buy the...

6 Tips To Get Outstanding Customer Feedback

We hear it all the time that you need to get feedback from your customers. Yes. But how? How do you get them? The value your company...

Scroll maps: 5 ways to optimize UX and increase conversions

Heat maps are a powerful visual tool for tracking user behavior on your website or app and understanding how visitors interact with pages and...

Why FAQ Pages Are Almost Always a Bad Idea (And What to Do About It)

Your FAQ page may be doing more harm than good to your business. Here’s why it’s not essential to your ecommerce success (and what...

[Winners Revealed] Top 5 Best Landing Pages of the 2018 Leadpages Awards

Leadpages, one of the leading landing page builders, hosted the first annual Leadpages Awards. They received more than 500 submissions from all over the world....

Important Facebook Features Every Marketer Needs To Take Advantage Of

Facebook has 2.27 billion monthly active users, but to gain more visibility on the platform, you must know Facebook’s most important features in order...

Heat maps 101: a complete guide with examples, tools, and case studies

I remember the times when there were no heat maps available. And when they were a part of an expensive toolset. And then they became affordable....

8 Must-Have Google Analytics Reports for Ecommerce Optimization

The traffic you get to your store is precious. You’ve spent a lot of time and resources growing it. It’s yours, you’ve earned it. When...

A Simple (But Effective) 31‐Point SEO Checklist

Are you looking for a complete SEO checklist to help drive more traffic to your website? The 31 points below are based on the principles...

Retargeting Ideas: Make Money Posting Ads on Facebook

One day you visit an online store that sells sneakers. After 5 minutes of checking a few products, you left because your mom called. The...

How to Optimize Mobile Forms for More Conversions

Done right, optimized mobile forms can deliver more than an increased conversion rate: They can become a competitive advantage—a reason users choose to fill...

How to Drive Traffic to a Brand-New Site with Little to No Money

When you are launching your brand-new site you usually don’t have much money or time to dedicate to driving traffic to it. Usually, you...

9 Strategies MeUndies Used to Grow 1,583% in 3 Years (Case Study)

What started eight years ago with a frustrating running around a department store looking to buy affordable and comfortable underwear, resulted in a new...

A/B Test Hypothesis Generation that Goes Beyond the Obvious

As professionals who live and breathe testing, we do get a ton of requests to “increase click throughs, increase revenue and increase engagement” on...

Research: We Analyzed Facebook Ads for the Top 50 eCommerce Brands. Here’s What We Learned.

Do you run Facebook ads? Or do you consider running them? Then this is definitely for you. It’s long, it’s informative, it’s useful, and it...